By now, you should have heard of Google Ad Words and how powerful this Internet marketing tool is to your business. If you're like most PPC advertisers, to make more money, you wouldn't stop thinking for more ways to make the best out of this tool. You can use Google Ad Words to create income streams that can grow bigger and bigger every year, and not just for a one-time ultimate sale. Here's how:

Set up your Google Ad Words campaign when you are promoting merchant sites. This way, each person who clicks on your PPC ad is taken to a newsletter sign-up page. Don't send your visitors to the typical newsletter sign-up page, but give them some important information and make a sincere effort to help them in your own way.

You can recommend quality multi-tier affiliate programs and residual income opportunities and help them develop their own online incomes. By doing this, you don't only help them succeed, but you also help yourself succeed in your own website. Plus, you will earn your customers' trust and you will give them something they can't affort to lose; and in turn, they will become your lifetime subscribers.

As part of your PPC campaign, you can give away a free special report and give your visitors a big incentive to give it away. This gives your website the much needed publicity and traffice for free, which means more hits on your website. It's best to give away the free item first, and then attract them to sign up for your website's newsletter within the e-Book and offer them another freebie. Or, if they sign up for your newsletter, you can utilize the free special report as an enticement. Just as long as you run this plan well, you will be able to monetize your Pay Per Click account from these freebies and through your newsletter if you give them with important information.

You can also write an article about a creative promotion idea and then link in two to for affiliate websites to goods that validate this new idea you are suggesting. Try to write a comprehensive article that is long enough to go into some detail, but not enough to give the whole concept away. Through this strategy, you can cash in from your readers through (1) the "sleeper links" in your article, (2) a free special report if they subscribe to your newsletter, (3) your newsletter, and (4) the ripple effect, which means the people who will receive the special report through the immediate actions of others.

These are not the only ways wherein you can cash in from your Google Ad Words campaign; you can even get the email addresses of your visitors. Use your creativity to come up with money-making ideas for a lucrative PPC Internet Advertising campaign.As long as you make a genuine effort to give something valuable to your visitors that they can immediately apply to start profiting from it, your profit cycle will go for as long as possible. The right PPC Management doesn't only stick to profiting from the PPC ads, but so much more.

About the Author :

Rosamay is a honored writer for various SEM industry authorities. She has spent the better part of her last 5 years announcing events, statistics, strategies, and other news. Claire Jovellar has been accredited globally with degrees from French-Canada and the Philippines.